If Joe Sugg really wants to improve and transform himself, the first step is to become aware of the weaknesses which may be holding him back and preventing his evolution:
-his perfectionism
– his tendency to hyperfocus on minutiae
– his over intellectualization
– his comfort with a constant state of worry

To trust himself better and gain self-assurance, the first thing Joe Sugg must do is learn to say no. Once Joe is capable of saying no to others, he can say yes to life. Joe must develop his awareness of all the things he loves and feel positive about, as well as all the changes he hopes to make in order to enjoy life more. This is the foundation that will support Joe, the inexhaustible source and center of the transformation of his personality. Infantile anxieties which arose in childhood when Joe was helpless may be obstacles to his evolution. Sometimes they actually prevent Joe from daring to confront challenges he would be altogether capable of assuming now! One of the reasons Joe yields to these childhood fears so readily is that they procure a feeling so familiar to him that, although it is negative, it is a reassuring part of his identity. However, the more often Joe reinforces this complex by yielding to that feeling, the more unaware Joe becomes of his true emotional state. The irrational childhood fears have also reinforced Joe’s pessimistic tendencies. It is difficult for Joe to believe in the sunny side of life because of the pernicious little voice inside him that claims Joe doesn’t really deserve all this goodness. This side of Joe could undermine his vitality and force Joe to compensate or flee from reality. In doing so, Joe limits his power to bring about a positive change in himself or his life. It’s a vicious cycle, and to free Joe, the first step is to free Joe from the fears which prevent him from taking full advantage of life. Joe can succeed if Joe arranges a relaxed, positive environment for himself, establishes sincere relations with one or two special people, and, if possible, finds a setting – perhaps a yoga class – in which Joe can practice relaxation exercises.