Joe Francis lives in the here-and-now, immediately obeying his impulses. He is guided by a fire burning within him. He rarely heed the warnings of reflection and reason; instead, he listens to his instincts, as if his unconscious were perpetually emerging. This is the source of his spontaneity and passion. Because he is continually being born, he champions all phenomena symbolic of birth: breaking ground, beginning, clearing. He has little interest for pursuing the new ideas he brought into being, because his inner flame is always urging him to move on quickly to the next innovation. He is not a good manager. He is straightforward. When he commits himself, he does so with mind, body, and soul. Restraint and moderation are concepts which are totally foreign to him, because he lives by the fullness of his instinct, the force of his desire. Due to his energetic temperament, his determination immediately invents the action necessary to fulfill his desires. It goes without saying that his attitude engenders certain risks. Sometimes his impetuousness, or a lack of maturity or patience, or a keen appetite for experience leads him into a blind alley. But risk is a part of his life. Since his fervor is immune to calculation, second thoughts, and cunning, he has no fear. He is the type of hero whose courageous deeds are difficult to distinguish from acts of bravado or of sheer foolhardiness. His top priority is to take action, immediately. Delay is torture to him. He is in a hurry to live, to take his urges and impulses to their ultimate conclusion, even though his lack of forethought may actually make his goal take longer to accomplish. He rarely evaluates obstacles objectively: instead, he dashes into the fray, bristling with determination, oblivious to the size or scope of the difficulties. He rides home triumphantly, whether he has battered his head against a brick wall or met no resistance whatsoever. But he has a true hero’s courage and vitality. He is undaunted by challenges and real danger, to the surprise of outside observers. Like everyone, he sometimes experiences failure. But he rarely despairs or becomes overly discouraged by it; it never overcomes his. He doesn’t see it as a tragedy; he just figures he missed that time, but next time, he won’t. In fact, he’ll muster even more strength and power for the next attack, since he is convinced he can succeed. He sometimes has problems finishing something he has started. Once the

Joe Francis tends to place his emotions in the forefront. He is sensitive and sometimes vulnerable to influences from the outer world.

Joe Francis tends to live in an imaginary world; the distant and abstract sometimes interests him more than what is right at hand and realistic.

Joe Francis has a rising sign in Cancer and the sun is passing through the sign of Aries. Joe’s personality profile is summarized with the key words sensitivity, individuality, imagination, vitality and passion, eccentricity, pugnacity, savings and thrift, impatience, impetuosity, obstinacy, enterprise, premonition, and innovation. Joe’s conflicts are that of being domineering and whimsical, as well as being over-emotional and imaginative. Joe has to work on controlling these conflicts in order to reach inner balance and harmony.

Born on the night of the full moon, Joe Francis is said to be of the “raspberry moon” type. This soli-lunar configuration gives you a creative and intuitive character that is highly sensitive to the emotions of others. You are sometimes too easily swayed by others and their opinions. Indeed, you aim for a humanitarian ideal which would include the outcasts and the unfortunate. You fervently hope the meek will inherit the earth. To bring about this ideal, you are likely to be open to new ideas, to experiment, and to take risks. However, you should be wary of your unconscious guilt feelings. Actually, there is no reason for you to devote yourself to your mission entirely; a simple daily effort should suffice to express your philosophy and free your conscience. Usually, the three days preceding the new moon will be time in the monthly lunar cycle most favorable to your activities and your general energy level.